social media

Social Media Management

Social media is one of the best ways to build your business, but it takes consistency, quality and innovative thinking to make it work for you consistently. Our monthly retainer program helps you convey a consistent message and presence in social media so that you get noticed and create more sales.

Below is a sample month-by-month typical social media management campaign we would offer on a retainer basis. This program works best if you have plenty of content we can promote. The more content we can pull from, the better.

Month 1

  • Initial phone consult to discuss your overall plan
  • Assess your current social media and site stats. Add Google Analytics to your site (will use the same google login you use for Youtube if you aren’t already using another account for Analytics).
  • Set up or expand your Facebook Page
  • Put Facebook Tracking Codes on your web site
  • Create a Custom Facebook Audience to gather your site visitors for later remarketing
  • Create 2-3 Pinterest, Facebook, Twitter, Instagram friendly images for your business, blogs, free offers, etc.
  • Schedule 2-3 posts to your Facebook Business Page per week
  • Setup, manage and optimize one Facebook ad campaign for the month
  • Set up custom audiences to capture Facebook viewers of your videos

Month 2

  • Monthly Phone Consult to Review Progress and adjust game plan.
  • Optimize Twitter Profile (if needed)
  • Review site stats/social media stats to see what is working best.
  • Search Engine Optimize your blog
  • Post at least 1 blog a week to your site including SEO, a photo, and optimized for best sharing on Facebook (You provide the content and we upload it and optimize it).
  • Social media share your blog on Facebook, Twitter, Pinterest, LinkedIn
  • Schedule 2-3 posts to your Facebook Business Page per week
  • Share at least one of your business page posts each week to my personal Facebook page,  Twitter
  • Create, manage and monitor 1 Facebook ad campaign and 1 retargeting campaign
  • Set up custom audiences to capture Facebook viewers of your videos

Month 3

  • Monthly Consult to Review Progress and Adjust Game Plan
  • Review site / social media stats to see what is working best
  • Assess what types of videos, content, posts are getting the best results on Facebook and formulate a two-pronged Facebook ad campaign to gather new people into your audiences AND retarget the current audiences we’ve been gathering with book promotions (and other offerings you may have).
  • Post at least 1 blog a week to your site including SEO, a photo, and optimized for best sharing on Facebook (You provide content for blog).
  • Social media share your blog on Facebook, Twitter, Pinterest, LinkedIn.
  • Schedule 2-3 posts to your Facebook Business Page per week
  • Share some of your better posts over to your personal Facebook wall.
  • Share at least one of your business page posts each week to my personal Facebook page (4800 followers), my Twitter (4800 Followers)
  • Create, manage and monitor 1 Facebook ad campaign and 1 retargeting campaign
  • Set up custom audiences to capture Facebook viewers of your videos

Month 3 is a good guide for how future months will go. We’ll map the next months based on how things are going and what’s working best.

Monthly Retainer: $379